Technical Entrepreneur Part 2, the Passport Social
Website Geared Toward the Travel Industry
Link to
Technical Entrepreneur Part 2, Passport Social Website Project,
For the Travel Industry, and the topics covered in Part 2
Objective Part 2: Technical Entrepreneur
Part 2 further explored the fundamentals of technology
entrepreneurship.
Taken
From: A Day in the Life of an Entrepreneur
- We learned the process technology entrepreneurs use to
take a validated idea to the larger market and scale
their startup.
- The class demonstrated the entrepreneurial
mindset: where others see insurmountable problems,
entrepreneurs look for opportunities in technology
and business solutions.
- An entrepreneurial perspective is also a way of
thinking in order to tackle new opportunities in social
entrepreneurship, whether it is in government or NGOs
(non government organizations).
- Part 2 of this class covers an opportunity execution
project (OEP), where you test the rest of the aspects of
the business model and figure out how to actually
commercialize the product or service.
- In Part 2 of Technical Entrepreneur, my partner from
Part 1 with whom we did the Fiction Recommender Web
Site, did not participate in Part 2, so instead, I
joined the Pass Port Social Web Site Team, with Will
Bruner whom asked me to join his team and later a side
venture start up in wearable computing, although I never
did end up joining the real life venture he was
investigating at this time.
- Opportunity Execution Project (OEP): The Passport
Social Website was similar in many ways to FaceBook,
except geared toward the travel industry, with different
levels of membership, where you could follow friends as
they traveled and be directed to a travel web site if you
were interested in a similar vacation.
Passport Social Website Project Slides For the Travel
Industry, How Passport Social Website Works, Membership,
Marketing Strategy and Analysis, Sales, Revenue and
Costs, and Whether We Concluded It was a Viable Business
Worth Pursuing in the Real World
You Tube video of Passports Social Website Slides (18 second version)
You Tube video of Passports Social Website Slides (1.5 minute version)
Passports Social Website Opportunity Execution Project (OEP) Report (if you open this, some links in what is displayed no
longer work, so instead are shared elsewhere on this web page)
Passports Social Website Market Opportunity Value Proposition
Passports Marketing Page and Sales Experiments Analysis
(if you open this, some links in what is displayed no
longer work, so instead are shared elsewhere on this web page)
Passports Social Website, 5 Customer Interviews
Passport Social Website Business Canvas Model
Passport Social Website Potential Customer Survey and Responses
Passport Social Website Analysis From Potential Customer Comments
The survey for potential customers of the Passports Social Website, To see it,
visit this link(converted to new format for google surveys):
Passports Social Website Survey results (from old format
of google surveys):
Tecnical Entrepreneur Part 2 Overview:
- Broadcasting message with effective marketing to reach
all potential customers
- Established a sales force to help deliver value to
customers
- Leveraged partnerships to reach an even larger slice
of the market, to improve offering or cut costs
- Better understanding venture finance and get ready to
raise capital to take things further
- Team based and hands on approach which aims at
emulating at least partially the dynamics you will
encounter in a startup while working on concrete
projects.
Technical Entrepreneur Part 2 Topics:
- Acid Test for Entrepreneurs
- Insight from Focal Labs
- How To Start a Start Up
- Interview an Entrepreneur
- Form a Team
- Recruit a Mentor
- Business Models
- Insight: Andy Bechtolsheim
- Insight: David Cheriton
- Create a Business Model Canvas and evaluate 5 of your
class mates BMCs
- Market Analysis and Positioning, Marketing, Demand
Creation and Entrepreneurial Sales
- Create Your Team Marketing Page and Sales Experiments
and evaluation of 5 class mates
- Complete Your Team Marketing Page and Sales
Experiments Analysis and evaluation 5 class mates
- Partnerships and Distribution and the example of
TrialPay
- Experimenting on someone else's dime
- Financing
- Venture Finance
- Seeking Investors in an Emerging Economy
- Insight: Domainr
- Stanford Commencement with Steve Jobs Speech and also
the 2014 Bill and Melinda Gates Speech
